Privacy Policy

Last updated: March 2026

This Privacy Policy describes how EZ Character ("we", "us", or "our"), operated at ezcharacter.com, collects, uses, and shares information about you when you use our services.

What We Collect

Google account information — name, email address, and profile photo (provided via Google OAuth sign-in)
Uploaded images — images you upload for AI processing
Generated images — AI-generated images produced by our tools
Usage data — generation counts, tool usage, feature interactions
Device and browser information — browser type, operating system, screen resolution, IP address
Cookies — session tokens, analytics identifiers, and advertising tags (see Cookies section below)

How We Use Your Information

Service delivery — processing your images through our AI tools and delivering generated results
Billing — managing subscriptions and payments via Shopify (our payment provider)
Analytics — understanding usage patterns through Google Analytics and Meta Pixel (with your consent)
Security and fraud prevention — detecting abuse, enforcing rate limits, and protecting our infrastructure

Third-Party Services

We share data with the following third-party services as necessary to operate:

Google — OAuth authentication, Google Analytics, Google Ads conversion tracking
Shopify — subscription billing and payment processing
Meta — advertising pixel for conversion tracking and audience measurement
Cloudflare — hosting, CDN, security (Workers, R2 storage, D1 database)

Image Data

Your images are important to us, and we handle them with care:

Uploaded images are stored in Cloudflare R2 object storage
AI-generated images are also stored in Cloudflare R2
When you delete a job it is removed from your account immediately; the underlying images are retained for up to 30 days for safety and legal compliance, then permanently deleted
We do NOT use your individual images to train AI models.

Cookies

We use the following categories of cookies:

Essential (always on) — session and authentication cookies required for the service to function
Analytics (consent required) — Google Analytics cookies to understand how you use our site
Advertising (consent required) — Google Ads and Meta Pixel cookies for conversion tracking and audience measurement

You can manage your cookie preferences via our cookie banner at any time.

Your Rights

You have the right to:

Delete your account and all associated data
Export your images by downloading them from your account
Opt out of analytics and advertising cookies via the cookie banner
Request access to the personal data we hold about you

Children

EZ Character is not intended for users under the age of 18. We do not knowingly collect personal information from anyone under 18. If we discover that a person under 18 has provided us with personal information, we will delete it promptly.

California Residents (CCPA)

If you are a California resident, please note:

We do not sell your personal information
You may request deletion of your personal data at any time
You may request disclosure of the categories and specific pieces of personal information we have collected
You will not be discriminated against for exercising your privacy rights

Data Retention

Account data is retained while your account is active
Images are retained until you delete them or close your account. Deleted content is held for up to 30 days for safety and legal compliance (e.g. abuse investigation), then permanently removed
Analytics data is retained per Google and Meta's respective data retention policies

Security

We take reasonable measures to protect your data:

All data is encrypted in transit via HTTPS/TLS
Data is stored on Cloudflare's global infrastructure with enterprise-grade security
Authentication is handled through Google OAuth with secure session management

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes at least 30 days in advance by email or through a notice on our website. Your continued use of the service after any changes constitutes acceptance of the updated policy.

Contact

If you have questions about this Privacy Policy or your data, contact us at privacy@ezcharacter.com.